Wednesday 25 May 2011

Serious muslimahs, serious athletes

Alhamdulillah, developing this sportswear brand has been a long journey from forming the idea 10 years ago, (waaaay back when 'Muslimah athletes' and 'sports hijab' were oxymorons) to most recently defining the reach of my clothing market.
At first, my idea of Islamic sportswear was very westernised, and very.. lenient.
The burqini was the most Islamic looking swimsuit I'd seen.
But now, after learning from other Muslimahs and then learning from the Quran and hadith myself,
I've come to realise that Islamic dress is very defined. Long, loose and a chest-covering hijab.
And many of the Islamic clothing brands do not cater for this.
What about those Muslimahs who are serious about the Islamic dress code and also serious about sports or exercise?
That is the typical customer that friniggi sportswear caters for. That is "Ameera Jane". (Ameera Jane is a fictitional character on our site. She defines and illustrates the Western Muslim woman who is dresses according to Quran and Sunnah, but also lives a relatively Western lifestyle within the halaal boundaries.)
So yes, our sports hijab (which are due out soon with the opening of our NEW site and online store) is loose, and covers the chest. And yes, many may find this restrictive or 'gets in the way', but there are also many who live by Quran and Sunnah, who do not leave room for leniency, and these are the women that I want to take care of. Because there is nothing good enough out there for them.
So if you do not want chest-covering hijab or loose fitting performance sportswear, please try the following sports hijabs, (there are many who are happy with these products as they are)
Yes, I'll even link you straight to them, because I'm all for Muslim women in sports and exercise, whatever you choose to wear:)
1. Resporton www.resporton.com
2. Baahiya collections - See their Athetica Sports Hijab http://www.bahiyacollections.com/8-31-7-athletica-sports-hijab.aspx
3. Capsters www.capsters.com
4. Shukr Active Hijab
Hope I have helped you find the right clothing for your sporting needs, whatever it is that you choose to wear.

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